CattleCon Education

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NCBA's Annual Cattlemen's College

Connect. Learn. Innovate.

Sponsored by Zoetis

For over 30 years NCBA’s Cattlemen’s College has brought thought-provoking, stimulating sessions that can help improve your operation. Do you want to learn how to improve your business, build a better herd, or maintain a healthy herd that you already have? These are just some of the cutting-edge topics from industry leaders that are discussed. Visit the Cattlemen's College Online Campus now to find out why year after year this is the #1 resource for education!

View 2026 Cattlemen's College session recordings.

"As a first timer CattleCon attendee, I was surprised by the amount of knowledge being spread during the Cattlemen's College. The sessions were truly oriented towards expanding and developing the beef industry, which I greatly appreciated."

Past Cattlemen's College Attendee

Grazing Management Workshop

Sponsored by Envu

The Grazing Management Workshop is an immersive workshop and tour, tailored for cattle producers aiming to deepen their expertise in effective grazing strategies.  The workshop offers interactive learning on key concepts such as stocking rates, fencing strategies, soil health and setting operational goals. Each attendee will receive their own grazing management workbook, allowing the opportunity to craft a personalized grazing plan, while better understanding the key components within it. Hands on demonstrations and walkthroughs will provide interactive learning and solutions. A limited number of participants will provide opportunities to connect with fellow cattle producers and industry experts, fostering valuable relationships and sharing experiences to optimize your grazing operation.

View THE Grazing Management Workbook

NCBA Trade Show Floor Education

Education and entertainment come together to provide trade show goers with valuable opportunities to learn about cattle care and handling techniques. From the popular Demonstration Arena to Learning Lounges, there's something for everyone!


2026 Day 2 - Trade Show Photography

Cattle Chats

Cattle Chats will feature 20 minute “Ted Talk” style sessions focused on the agriculture and beef industry! Cattle Chats will be located in Education Center in the trade show making it easy for attendees to pop by to catch the latest and greatest in agriculture.

View 2026 Cattle Chats session recordings.

2026 Day 2 - Trade Show Photography

Learning Lounge

NCBA Trade Show presents the NCBA Learning Lounge. Learning Lounge Sessions will offer busy attendees valuable educational tips. The Learning Lounge is where attendees can stop in and enjoy informal, face-to-face talks and hands-on education in a small intimate theater-like setting right on the trade show floor.

View 2026 Learning Lounge session recordings.

2026 Day 2 - Trade Show Photography

Demonstration Arena

This area features sessions focused on NCBA’s Beef Quality Assurance program. These sessions teach handling methods that improve gathering, penning, chute work, and hauling. Much emphasis is placed on ways to increase cattle performance by reducing handling stress. Interactive discussions show how cattlemen can shape consumers' perception of beef. Other topics include how the principles presented have a significant economic—as well as “quality of life”—benefit when applied in a cattle enterprise. Curt Pate and Dr. Ron Gill, renowned stockmanship clinicians, share their perspectives and techniques that blend cattlemen’s tradition with the latest in Beef Quality Assurance.

View 2026 Demonstration Arena session recordings.

2026 Day 2 - Trade Show Photography

Marquee Stage

The Marquee Stage is the newest hub of energy, insight and engagement on the NCBA Trade Show floor. This dynamic space brings together top-tier programming, live broadcasts and exclusive conversations — all in one central location.

View 2026 Marquee Stage session recordings.