Please note these are recordings from the Cattle Chats at CattleCon24

Thursday, February 1, 2024 


9:30 AM
TOOLS, TECHNIQUES & STRATEGIES TO IMPROVE GRAZING

Speaker: Rob Cook, Chairman of National Grazinglands Coalition

Hear about your options as a producer for incremental improvements in your forages and the carrying capacity of your pastures. Cattle producers know success is not about a "silver bullet," but about a host of strategies to help you inventory, implement, and measure to make the operation a successful business for future generations. 


Zinpro Logo
10:00 AM
Optimizing Cattle Health Through Mineral Nutrition 

Speaker: Dr. Chris Ashworth, Global Research and Development Veterinarian, Zinpro

Health is a valuable commodity across all segments of the cattle industry. If a herd is experiencing a challenge, profitability and performance are both at risk. An operations nutrition program can be one of its greatest assets in achieving desired health outcomes, especially when it includes proven mineral solutions. 

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10:30 AM
From Protection to Detection: BVDV’s Impact in a Vaccinated Herd

Speakers: Jim Rhoades, Senior Professional Services Veterinarian and George Perry, Professor with Texas AgriLife

Join us for an eye-opening session while we uncover the facts about how BVDV can persist even in well managed herds and its impact on reproduction. Let's explore practical management insights and essential testing together. Don't miss out on understanding this unseen challenge in your herd. Join us and stay informed! 


AgriWebb
11:00 AM
The New Landscape of Profit-Opportunities for Ranchers Created by Corporate Sustainability

Speakers: Jacob Gilley, Senior Technical Livestock and Grazing Specialist, American Farmland Trust

Fast food, retail, pet food and processor companies have set lofty carbon goals for 2030. But what does it mean for producers? Profit opportunities. In order to hit their lofty carbon emissions goals, corporations like McDonald's are developing projects that engage producers at the ranch level. By participating, producers have a chance to tell the story of good land stewardship, and better yet, get paid for it. In this Cattle Chat, hear from a McDonald's representative who is developing producer-specific programs, a rancher who is working in this space, and a livestock management software provider who is equipping producers to track their data and participate in these projects.


Sponsor Logos
11:30 AM
EcoBalance Beef:  Changing the Story of Sustainability for Ranchers

Speakers: Tellan Steffan-CEO, Kyle Eichman-COO, Marc Estrada-EcoBalance Advisor

Learn how EcoBalance’s unique program framework coupled with soil-based carbon storage capabilities is revolutionizing the sustainable product space and providing a new revenue stream for the ranching community


Masters of Beef Advocacy Logo
1:00 PM
Action with Advocacy

Speakers: Led by producer advocates and spokespeople for the Beef Checkoff

Do you feel empowered to share your beef story but often question where to start? Join the Beef Advocacy, Training, and Engagement team to learn how to turn your passion into action. Our team will work alongside you to foster specific action items that you can take home and apply within your communities of influence. From resources to share with key stakeholders in your community, to honing your personal message, we look forward to connecting your story with the action it deserves.


CASE IH
1:30 PM
Bringing Industry-leading Automation to Baling 

Speaker: Leo Bose, Harvesting Marketing Lead – Case IH

Harvesting alfalfa, grasses and other forages at peak quality requires growers to overcome many challenges including weather, labor and expenses. Nonetheless, delivering high-quality feed is a top priority for hay producers. Learn how Case IH’s new industry-leading Baler Automation technology delivers seamless, hands-free efficiency and consistent, high-quality bales from the first bale to the last. 


2:00 PM
Trust In Beef: Educating Consumers and Empowering Producers to Thrive in a More Sustainable Future

Speakers: Jimmy Emmons, SVP of Trust In Food, and Chad Ellis, Chairman of Trust In Beef™

Beef producers are faced with a host of operational challenges, from labor management and facilities planning to raising livestock that retains its access to markets that are increasingly influenced by food companies and consumers. Ranchers are already doing great work and making incremental improvements to their operations to raise livestock in the most sustainable ways possible. We’re leading the world in sustainable production! Through multiple initiatives, Trust In Food helps amplify these stories for downstream buyers and consumers. Hear from experienced cattlemen Jimmy Emmons, SVP of Trust In Food, and Chad Ellis, Chairman of Trust In Beef™, to learn more on this collaborative value chain programs designed to empower ranchers through their continuous journey to more sustainable production.


Trans Ova Genetics
2:30 PM
Applying ART to Your Herd

Speakers: Dakota Moyers, Regional Business Manager and Garrett Stanfield, Regional Business Manager

Advanced reproductive technology (ART) can be applied to any type and size of operation. Through embryo transfer and in vitro fertilization, producers even the playing field when it comes to taking their herds to the next level. Trans Ova will take you through the application of this technology to increase your herd's profitability.


BQA Web Logo
3:00 PM
Detect the Defect: A Summary of the 2022 National Beef Quality Audit 

Speakers: Libby Bigler, CO BQA State Coordinator and Jason Duggin, GA BQA State Coordinator

While we aim to improve the quality in beef and focus on food safety, there areas we strive to improve. We’ll look at the recent 2022 National Beef Quality Audit results that tell us how the beef industry is doing on production issues that affect consumer demand for beef. You’ll walk away with tips to prevent defects, helping your bottom line. 


Friday, February 2, 2024


9:30 AM
Real-world Benefits ($$) of Managing for Improved Soil Health

Speaker: Jeff Goodwin, Director of Center for Grazinglands and Ranch management

Come hear Dr. Jeff Goodwin share the real economic outcomes you can realize by managing for better soil health. This is NOT a carbon talk; instead, he will share tangible outcomes he has seen producers realize when they have deployed strategies to enhance soil health for improved grazing outcomes. Go to www.GrazingLands.org for more about NatGLC.


Zinpro Logo
10:00 AM
Optimizing Cattle Health Through Mineral Nutrition 

Speaker: Dr. Chris Ashworth, Global Research and Development Veternatian, Zinpro

Health is a valuable commodity across all segments of the cattle industry. If a herd is experiencing a challenge, profitability and performance are both at risk. An operations nutrition program can be one of its greatest assets in achieving desired health outcomes, especially when it includes proven mineral solutions.


10:30 AM
From Protection to Detection: BVDV’s Impact in a Vaccinated Herd

Speakers: Jim Rhoades, Senior Professional Services Veterinarian and George Perry, Professor with Texas AgriLife

Join us for an eye-opening session while we uncover the facts about how BVDV can persist even in well managed herds and its impact on reproduction. Let's explore practical management insights and essential testing together. Don't miss out on understanding this unseen challenge in your herd. Join us and stay informed!


AgriWebb
11:00 AM
The New Landscape of Profit-Opportunities for Ranchers Created by Corporate Sustainability

Speakers: Jacob Gilley, Senior Technical Livestock and Grazing Specialist, American Farmland Trust

Fast food, retail, pet food and processor companies have set lofty carbon goals for 2030. But what does it mean for producers? Profit opportunities. In order to hit their lofty carbon emissions goals, corporations like McDonald's are developing projects that engage producers at the ranch level. By participating, producers have a chance to tell the story of good land stewardship, and better yet, get paid for it. In this Cattle Chat, hear from a McDonald's representative who is developing producer-specific programs, a rancher who is working in this space, and a livestock management software provider who is equipping producers to track their data and participate in these projects.


Sponsor Logos
11:30 AM
EcoBalance Beef:  Changing the Story of Sustainability for Ranchers

Speakers: Tellan Steffan-CEO, Kyle Eichman-COO, Marc Estrada-EcoBalance Advisor

Learn how EcoBalance’s unique program framework coupled with soil-based carbon storage capabilities is revolutionizing the sustainable product space and providing a new revenue stream for the ranching community.


Masters of Beef Advocacy Logo
1:00 PM
Action with Advocacy

Speakers: Led by producer advocates and spokespeople for the Beef Checkoff

Do you feel empowered to share your beef story but often question where to start? Join the Beef Advocacy, Training, and Engagement team to learn how to turn your passion into action. Our team will work alongside you to foster specific action items that you can take home and apply within your communities of influence. From resources to share with key stakeholders in your community, to honing your personal message, we look forward to connecting your story with the action it deserves.


CASE IH
1:30 PM
Bringing Industry-leading Automation to Baling 

Speaker: Leo Bose, Harvesting Marketing Lead – Case IH

Harvesting alfalfa, grasses and other forages at peak quality requires growers to overcome many challenges including weather, labor and expenses. Nonetheless, delivering high-quality feed is a top priority for hay producers. Learn how Case IH’s new industry-leading Baler Automation technology delivers seamless, hands-free efficiency and consistent, high-quality bales from the first bale to the last. 


2:00 PM
Trust In Beef: Educating Consumers and Empowering Producers to Thrive in a More Sustainable Future

Speakers: Jimmy Emmons, SVP of Trust In Food, and Chad Ellis, Chairman of Trust In Beef™

Beef producers are faced with a host of operational challenges, from labor management and facilities planning to raising livestock that retains its access to markets that are increasingly influenced by food companies and consumers. Ranchers are already doing great work and making incremental improvements to their operations to raise livestock in the most sustainable ways possible. We’re leading the world in sustainable production! Through multiple initiatives, Trust In Food helps amplify these stories for downstream buyers and consumers. Hear from experienced cattlemen Jimmy Emmons, SVP of Trust In Food, and Chad Ellis, Chairman of Trust In Beef™, to learn more on this collaborative value chain programs designed to empower ranchers through their continuous journey to more sustainable production.


Trans Ova Genetics
2:30 PM
Applying ART to Your Herd

Speakers: Dakota Moyers, Regional Business Manager and Garrett Stanfield, Regional Business Manager

Advanced reproductive technology (ART) can be applied to any type and size of operation. Through embryo transfer and in vitro fertilization, producers even the playing field when it comes to taking their herds to the next level. Trans Ova will take you through the application of this technology to increase your herd's profitability.


BQA Web Logo
3:00 PM
Beef up your skills when processing cattle 

Speakers: Julia Herman, Beef Cattle Specialist Veterinarian, National Cattlemen's Beef Association

Stop by for hands-on tips and tricks from the National BQA team on proper methods and practices for processing cattle. Protecting animal health products from weather and ensuring cleanliness while working is important to product quality and efficacy. Learn best practices for giving injections, applying ear tags, and administering implants.